Domain Pricing – Is There A Ceiling?

The announcements by Verisign, PIR and Afilias of price increases in com,net,org and .info shouldn’t really come as a surprise to anyone.

However if the year on year price increases do leave an interesting question – is there an upper ceiling?

Will the next price increase have a negative impact on some of the low cost registrars? (The last one didn’t seem to have much impact)

What, if anything, are the registries doing to earn the extra fees?

In the case of .org their implementation of DNSSEC may bring about greater stability and security, but what of the other registry operators?

Are their costs increasing?

Verisign would like us to believe that their price increases reflect their ongoing investment in stability and scale, but do the end users really get to see any benefits?

The case of .info, however, is slightly different. Price increases in .info may actually help the public’s perception of the TLD, though this will only really work if the increases are uniform and not diluted by promotional pricing.

By Michele Neylon

Michele is founder and managing director of Irish domain registrar and hosting company Blacknight. Michele has been deeply involved in domain and internet policy discussions for more than a decade. He also co-hosts the Technology.ie podcast.

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