In the run up to the launch of new TLDs there were a lot of rumours about which organisations would apply for which strings. Detractors might pick holes in the entire project, but it’s very hard to argue against the merits of new TLDs specifically in the context of cultural linguistic communities that fall outside the realm of ccTLDs (country code top level domains).
The case of Catalonia and .cat is probably the best one and has been vaunted as the poster child for new TLDs in some circles.
However when you transpose the concept of new TLDs and cultural linguistic communities to the UK you might not be surprised to see things almost fall apart. Such was the case with .cymru
If you’ve ever been to Wales you’ll find that a lot of people do not speak English. Well they do, but they’re happier speaking their own language – Welsh. So it wasn’t that surprising that a grass roots project in Wales had been working on a new TLD application and that their string of choice was .cymru.
So what happened? For some odd reason the Welsh government decided against a .cyrmru bid and instead chose to go with a bid for .wales and gave the contract for the entire thing to Nominet, who run the .uk registry. Needless to say this decision was not welcomed in Wales.
So in the last few days the Welsh government back tracked and have now decided that Wales should apply for two strings, both the English language .wales and the Welsh language version .cyrmu.
So how does Nominet feel about this?
I reached out to Nominet CEO Lesley Cowley to get a reaction:
We’re delighted to take this opportunity to help create Wales’ online
home. This builds on our long-established links with Wales – with our
existing .uk business we have over 340,000 Welsh registrations and over
100 registrars based in Wales.We’ve had expressions of support from those representing all political
persuasions. There’s growing momentum behind the bid and the decision to
apply for two top level domains has been welcomed by all. This
application in parallel is breaking new ground, which is why moving
forward, we will be engaging with stakeholders to develop policies for
these domains that ensure that they work well in tandem.
So how will this pan out?
As some observers have suggested, you can probably expect .wales to be pitched at a very different audience to .cymru. Will the existence of both strings placate the Welsh nationalists? One would hope so, but like anything involving new TLDs we probably won’t know for sure until the proverbial fat lady sings ..
James Larkin says
That’s going to get slightly confusing …
A Welsh business will potentially need to get .com / .co.uk / .wales / .cymru unless of course their only market is the welsh speaking population ( which for lets say a plumber might make sense ) Interesting to see how it’ll pan out as you said.
I wonder if .Ireland .eire and .ie were to exist there are plans for .Irish aren’t there?
Michele Neylon says
James
I doubt that a Welsh nationalist would want a .co.uk, in much the same way that we see a lot of Irish nationalists avoiding co.uk even if they’re based in Belfast etc.,
The big growth area online is local. If you think of getting every single corner shop, tradesman and small business to get online and tap into their local market then this kind of thing makes a lot of sense.
Michele